Screening Difference: How Hollywood's Blockbuster Films Imagine Race, Ethnicity, and Culture

Summary


Ginneken, a media scholar and professor of psychology at the University of Amsterdam, begins each chapter with thoughtful and provocative questions to frame discussion of each genre; traces the historical, cultural, political, and economic roots of each genre; and highlights classic and contemporary case studies to illuminate key ideological subtexts and narratives. In the opening chapter, Ginneken briefly details the history of American film, and discusses the key elements of the blockbuster format that undergirds each genre - balancing complexity and simplicity; involving big names; hiring disguises (star actors to provide voices and moves for animated films); maximizing sequels; and producing computer-generated spectaculars.

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Screening Difference: How Hollywood's Blockbuster Films Imagine Race, Ethnicity, and Culture

* Screening Difference: How Hollywood's Blockbuster Films Imagine Race, Ethnicity, and Culture. Jaap van Ginneken. Lanham, MD: Rowman & Littlefield, 2007. 281 pp. $79 hbk. $39.28 pbk.

An endeavor to examine Hollywood's representation...

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