School Vending: A Primer for Success
Automatic Merchandiser › Vol. 50 Nbr. 10, October 2008
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Summary
I used glassfront dairy machines, glassfront snack machines and definitely glassfront ice cream machines. If I were to do this again today, I will definitely say I would avoid ice cream vending. The selection for ice cream novelties that satisfy the fat, sugar and trans fat limitations appears to be very slim. As we kept eliminating the top ice cream novelty brands due to nutritional restrictions, our ice cream sales plummeted dramatically.
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School Vending: A Primer for Success
There are different vending carrots for different industries. Hotel vending needs are quite different from factories which are different from sports facilities which are different from the endless cubicles at the white collar employers. Recognizing and understanding the specific needs of different vending categories encourages successful client solicitations and eliminates a lot of expensive, wasted marketing efforts. This is especially true for the vending needs of public schools.
Having worked intimately with close to a thousand vending companies as an equipment supplier for over 25 years, I am familiar with the fact that certain vending operators enjoy exceptional success serving specific industries. There are also categories of opportunities many vending companies avoi...See the full content of this document
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