Rising Gas Prices Do Impact Sales

Motor AgeVol. 126 Nbr. 7, July 2007

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Summary


For a sign that consumers are looking for ways to save on gas, we can take a clue from the world's largest marketplace for automotive parts, eBay.com. Using data supplied by Terapeak, we can see there is a direct relationship between the average price of a gallon of gas (left scale on chart below) and the number of products actually sold on eBay with "gas saver" in the title (right scale on chart below).

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Extract


Rising Gas Prices Do Impact Sales

High gas prices are a concern to many in the industry. Other than media reports on soft truck sales, it is often difficult to measure the real effect gas prices have on the automotive aftermarket.

The average price for a gallon of gas, adjusted for inflatio...

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