Ringing Up Sweet Profits for the Easter Holiday

NJBIZAugust 06, 2009

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Summary


Old Monmouth isn't just recreating old sweet-tooth favorites. New products this year include chocolate-enrobed Twinkies and Devil Dogs, an idea hatched by the Gunthers' son [David Bradley]. "They've sold like crazy," says [Sue Gunther]. More than 800 have flown off the shelves at $2.50 a pop.

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Ringing Up Sweet Profits for the Easter Holiday

No sooner are the champagne glasses washed and the New Year's Eve party hats packed away then the chocolatiers at Old Monmouth get hopping on the Easter candy. With Easter arriving Sunday, the shelves of the store attached to the...

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