Reynolds Cancels Promotion

Summary


A cigarette promotion that used coasters encouraging heavy drinking has been discontinued after three states appealed to the tobacco company to stop it.

R.J. Reynolds Tobacco Co. said in a letter Wednesday that it would stop a promotion for Camel cigarettes in which over-21 customers were sent coasters on their birthdays. The coasters included drink recipes and phrases such as "Layer It On, Go 'Til Daybreak."

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Extract


Reynolds Cancels Promotion

The attorneys general of California, Maryland ...

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