Retailers in Colorado Springs Facing Not-so-Happy Holiday Selling Season

Summary


Retailers will be walking a marketing tightrope this fall as they try to entice customers to buy during uncertain economic times.

Some retailers are already slashing prices. Wal-Mart marked down all its toys to $10. Others are focusing on promotions and hoping their premium private-label products will attract customers with more discretionary income.

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Extract


Retailers in Colorado Springs Facing Not-so-Happy Holiday Selling Season

While sales at The Citadel were up through August, regional marketing manager Diane Loschen expects September's numbers to be lower.

"We have a very large number of military families who shop here," she said. "...

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