Recruitment Best Practices: The Business of Recruiting Women
Life Insurance Selling › Vol. 83 Nbr. 10, October 2008
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Summary
While women represent more than half of the U.S. workforce, financial services remains a male-dominated industry. Women are increasingly becoming the financial decision makers. By some estimates, one half of all U.S. wealth will be controlled by women by the year 2010. By 2030, that number jumps to two-thirds. As the financial status of women changes in society, it makes sense for financial services firms to seek both the talent and the business of women. Like recruiting along generational lines, from career-changers to college grads, there is no one-size-fits-all approach to attracting and retaining top talent. Adopting some specific best practices, however, can produce the best results while helping agencies recruit women, including: 1. mentorship, 2. staying connected, 3. finding a niche, 4. building a support cast, 5. flexibility, and 6. playing to individual strengths.
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Recruitment Best Practices: The Business of Recruiting Women
Despite the claim that women have a natural affinity for navigating the nuances of the insurance industry and the chops to become some of our industry's top producers, we comprise just 19% of affiliated agents, according to LIMRA International. While women represent more than half of the U.S. workforce, financial services remains a male-dominated industry.
The evolving role of women in the workplace a...See the full content of this document
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