Summary
MOBILE marketing is cost-effective, fast and its results are quantifiable. So what are you waiting for?
I GOOGLED Malaysia's mobile penetration rate and found that Malaysia has 29.623 million mobile subscribers or a 104% penetration rate.See the full content of this document
Extract
Putting Mobile Marketing Into Action
I don't know how accurate the data is - but assuming that it is - it can only mean one thing: everyone has a mobile phone and not reaching out to these people is a modern marketing sin!
According to research from the Direct Marketing Association, 42% of...See the full content of this document
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