Picture Perfect: Mark Zucker, Zookbinders Inc.

Smart Business ChicagoVol. 3 Nbr. 7, May 2006

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Summary


"As a manufacturer, there are occasions when we are late on an order or that we've done something wrong," says [Mark Zucker], president of the $6 million-plus company. "Our clients know that the customer service reps are their advocates. We view a mishap in manufacturing as an opportunity to show off how we'll jump through hoops to satisfy a client, kind of turning a negative into a positive."

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Picture Perfect: Mark Zucker, Zookbinders Inc.

When Mark Zucker left his job running a photo album business to start his own, he changed one important factor - his location.

His previous company was based in New York, but by headquartering his new company, Zookbinders Inc...

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