One way to keep close to your customer.

ABA Bank Marketing › Vol. 36 Nbr. 3, April 2004

Author: Turner, Jim

Position:: Direct Mail Essentials

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Summary

Direct Mail Essentials

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Extract

One way to keep close to your customer.

Lobby traffic is down as growing numbers of consumers are banking through ATMs, their debit card and their PC. So, how do you maintain a close relationship with...

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