Marketing your Web site to increase business.

The National Public AccountantNbr. 2003, June 2003

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Marketing your Web site to increase business.

Today, every business should have a Web site--to provide locations, directions, credentials and other general information and build credibility about your company to prospective partners, clients and prospects. For small business as well as large organizations, the Web offers a wealth of opportunities. A Web site can range in cost from $20 per month to hundreds of thousands of dollars the cost being a factor of how advanced the site is and how much benefit it can provide.

A Level Playing Field

Small com...

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