Tap the iPad and mobile Internet device market: MIDs such as the iPad will soon revolutionize the ways you interact with your customers.
Franchising World › Vol. 42 Nbr. 9, September 2010
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Summary
MARKETING
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Extract
Tap the iPad and mobile Internet device market: MIDs such as the iPad will soon revolutionize the ways you interact with your customers.
The arrival of the iPad and other mobile Internet devices has franchise owners salivating over the endless marketing opportunities these devices enable. Clearly, these devices will create an interactive, ongoing personalized point-of-sale interactions at a level never before achieved.
While the question of how customers will interact with MIDs is yet to be answered, fundamentally these devices change marketi...See the full content of this document
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