Improvisation: A Life-and-Death Tool for Small Businesses
Corporate Report Wisconsin › Vol. 23 Nbr. 5, January 2008
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Summary
Anne S. Miner, Ford Motor Co. Distinguished Professor of Management and Human Resources at the University of Wisconsin-Madison School of Business, is a leading researcher on this topic. Today, in addition to continuing academic research on the topic, universities such as Duke and the Massachusetts Institute of Technology (MIT) have included improvisation in business school courses and managerial publications.
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Improvisation: A Life-and-Death Tool for Small Businesses
A SMALL SOFTWARE DEVELOPMENT FIRM in Wisconsin had a large contract with a client that represented 80% of the firm's cash flow that year. The firm thought it could use off-the-shelf software to solve the client's problem, but four da...
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