Summary
"We haven't really started yet and there's already tremendous media attention and hype," says Eric Bertun, the president of the Madison FC youth soccer program. "It seems like ESPN is really going all out to show this World Cup. They've had their fingers in it a long time, but now they're really working on capturing the casual sports fan."
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Extract
Get Set for the World Cup
The unparalleled spectacle that is the World Cup inspires hopes, dreams and questi...
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