Jersey Fresh Cuts Leave Farmers Spoiling for a Fight

NJBIZSeptember 30, 2009

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The governor "put a dagger through the heart of the Jersey Fresh brand" that promotes locally grown fruits and vegetables, said John Melick, a trustee of the New Jersey Council of Farmers and Communities, a nonprofit group representing the farm trade. "Jersey Fresh . . . has all but disappeared."

Earlier this month, farmers' markets reopened for the season, selling salad greens, lettuce, spinach, arugula and radishes; corn and tomatoes typically start in mid- to late July, said Lorette Pruden, market manager for the Montgomery Friends of Open Space farmer's market in Montgomery Township. The $1.16 million budget for the program in 2000 helped increase vegetable and fruit cash receipts by $36.6 million, and created an additional $26.6 million in economic activity within agricultural support industries, Richmond said, quoting the Rutgers study.

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Jersey Fresh Cuts Leave Farmers Spoiling for a Fight

EVEN THOUGH Gov. Jon S. Corzine's budget allocation for the Jersey Fresh program will be the same his office offered last year, that's only true after factoring in more than $300,000 worth of cuts that were part of a belt-...

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