Goal power: a well-framed goal unleashes people's instincts to do well and to contribute to something bigger than themselves.

Government Finance ReviewVol. 24 Nbr. 4, August 2008

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Goal power: a well-framed goal unleashes people's instincts to do well and to contribute to something bigger than themselves.

John F. Kennedy understood it in 1961 when he announced a goal of landing a man on the moon in a decade and returning him safely back to earth, a goal met in 1969. New York City Police Commissioner William J. Bratton understood it in 1994 when he set a goal, also subsequently met, of reducing violent crime by 25 percent in...

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