Flexibility Becoming the Norm in the Workplace

Summary

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Today's workforce spans four generations, each with different attitudes and expectations about work. The environment that is evolving can be summed up in a word: flexible. Numerous studies indicate that such a working environment is essential to attract and hold the young generations of workers. As the accounting profession's culture is transformed by a better work-life balance, it needs a new business model to go along with it. Ron Baker, a KPMG alum and founder of the VeraSage Institute, passionately believes that a new pricing structure should serve as its keystone. Baker advocates a new pricing mindset based on value, rather than time. New and intelligent client billing practices that capture the full value of services rendered should support adequate staff levels and appropriate professional compensation, thus facilitating work-life balance efforts. A flexible work culture, with the possible assistance and nurturing of a value reporting system will help achieve these ends.

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Flexibility Becoming the Norm in the Workplace

Today's workforce spans four generations, each with different attitudes and expectations about work. Myra Stark of Saatchi & Saatchi, which publishes an annual snapshot of cultural trends, confirms that Generations X and Y - workers from 16 to 45 - want to spend more time with their families and friends. They define a successful life as one in which work is balanced with human relations. Stark describes the phenomenon as "a generational counterrevolutionary revolt against what they see as the overvaluation of work by (boomers)." Such talk about a generational revolution is only half-right. In fact, th...

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