The business case for trust: we've always known trust matters; now we know share price depends on it.
Chief Executive (U.S.) › Nbr. 2007, December 2007
Linked as:
Summary
RELATIONSHIP MANAGEMENT
See the full content of this document
Extract
The business case for trust: we've always known trust matters; now we know share price depends on it.
Almost everywhere we turn, trust is on the decline. We find low trust in our society at large, in our institutions and in our companies. Research shows that only 51 percent of employees trust senior management, and only 28 percent believe CEOs are a credible source of information. This compels us to ask two questions. First, is there a measurable cost to low trust? Second, is there a tangible benefit to high trust?
[ILLUSTRATION OMITTED] Few ar...See the full content of this document
Sponsored links
