EContent

A Case of Energy-Efficient Collaboration

Our Energy Policy Foundation is a nonprofit foundation dedicated to enhancing the policymaking process in the energy field. The goal of Our Energy Policy is to provide expert input into the development of US energy policy through a broad-based, nonpartisan, substantive dialogue that can serve as a resource to policymakers, the media, and the American people. Before Our Energy Policy was able to launch as a company, it needed to find a vendor that would enable it to create a forum for experts ...

Analytics Industry Expected to Grow, Advance in 2011

While it may not be as exciting as top-secret informant assignments, the analytics industry is expected to take on a lead role in 2011 as businesses embrace its capabilities. The IDC says it expects the global market for analytics software to grow from $25.5 billion in 2010 to $34 billion by the end of 2014. The banking and healthcare industries have boosted profits and developed a competitive edge through the use of analytics. The gap between companies that use predictive analytics and those...

Best of Breed or a Suite Solution?

No discussion on content management product selection is complete before the topic of "suites" versus "best of breed" comes up. Almost everyone wants to know which route they should take. Unfortunately, it is seldom as simple as choosing one route over the other. For example, EMC Documentum can never really hope to be the best in record management, digital asset management, imaging, workflow, Web content management, collaboration, etc. In fact, most suites are the result of multiple product a...

Content Rules

Corrections

Faces of Econtent

As ingest team leader at XOS Digital, a provider of digital technology and media management solutions to collegiate and professional sports organizations in the US, Rebecca Bowden manages the work of technicians and interns performing digitization and archiving tasks for thousands of digital college sports assets each week. Bowden takes the lead in creating new tags to improve searchability within the XOS Vault. Bowden divides her weekdays into two types: business days and game days. Her desk...

Finding Yourself at the Intersection of Location and Content

By now, you've probably heard of location-based services such as Facebook Places, foursquare, and Gowalla. For the most part, these services provide a way for individuals to report where they are in a social way. Consider the value if you could learn about the world around you based on where you are using the GPS capability in your smartphone. Imagine for a minute holding up your phone and having relevant content delivered to you based on your physical location at any given moment. Suddenly, ...

Getting Ahead by Staying Ahead

Users -- Web content consumers -- are distinctly different from readers, and they want interaction. Unfortunately, too many writers have viewed their prose and brilliance in print as the ultimate feedback, and their publishers circled the wagons to protect what they know: print and advertising. However, the one point you miss is that interaction is not only a way to measure success and a basis for business models. That is strictly a "publisher" perspective. Interaction is what will provide th...

Hello Goodbye

King for a Night ... Or Schmuck for a Lifetime?

For most of the author's life, content has been limited to a handful of sources: a radio, a book, a television. But now, content has become limitless in the ways that it dominates their lives. Previously, content was an escape; today, content is inescapable. As the people who create, manage, and sell content for a living, they are unique. To steal a line from longtime University of Texas assistant athletic director, Bill Little, what most people do for recreation, they do for vocation. And it...

News & Product Briefs

Paid Content: It's About You, Not Them

After a year of hand-wringing about how digital users must learn to start paying for their content, people appear to be moving to a healthier and more mature place where publishers are starting to internalize, rather than externalize, the media revenue problem. While the major consumer media get all the press, the most dramatic reshuffling and refocusing in media has been going on in B2B publishing. After a number of bankruptcy filings and reorganizations, multivertical publishers started she...

Preserving a Bit of Holocaust History

Every once in awhile a story comes along that allows people to see how the wonders of modern technology can help them better understand and preserve their past. One such story hit the wire back in December when Gale, a part of Cengage Learning and McMaster University announced an agreement that allowed Gale to digitize McMaster University's collection of materials related to the Holocaust, propaganda, and the Jewish underground resistance movement during World War II. This spring, researchers...

Real-Time Marketing and Pr

Security and Identity

In October, The Wall Street Journal reported that several popular Facebook applications had been transmitting users' personal identifying information to literally dozens of advertising and Internet tracking companies. While Facebook maintains that there is no evidence that any personal information was misused or even collected as a result of this issue, not all observers have been appeased. Security is big business, and it's an issue that impacts organizations in public, private, corporate, p...

Social Circles

The New York Times Taking an Interest in Ebooks

Year 2010 was a landmark year for the ebook industry. In July, Amazon announced that it was doing more trade in ebooks than in hardcovers, selling 143 digital editions for every 100 hardcovers sold. Then, in October, the Association of American Publishers and the International Digital Publishing Forum released figures showing a 250% increase between 3Q 2010 and the same time period the previous year. With ebooks having such a major impact, it's appropriate that 2010 was also the year that The...

The Roi of Real-Time Engagement

In the emerging real-time business environment, where public discourse is no longer dictated by the mass media, size is no longer a decisive advantage. Speed and agility win. A comparison of 2010 stock prices reveals that on average the publicly traded Fortune 100 companies that engaged in real-time communications beat the S&P 500 stock index, while the others on average underperformed the index. The author's analysis provides companies with evidence that there is a positive ROI (return o...